MIXOLOGIT
MIXOLOGIT
Your Ultimate App for Crafting Perfect Cocktails
Project Background
Mixology, has gained immense popularity in recent years. As people explore the world of mixology, they often find themselves seeking convenient ways to access a variety of cocktail recipes quickly. Recognizing this need, Mixologit was created as a mobile application aimed at providing mixology enthusiasts with a comprehensive platform for discovering, creating, and enjoying cocktails.
Problem
A Mixology app that not only offered a diverse range of cocktails but also offered multiple features while taking accessibility into consideration and being easy to navigate.
Solution
Providing users with a seamless experience by aiming to revolutionize the way people engage with mixology.
The app's features were meticulously crafted to cater to the diverse needs of its user base, offering multiple functionalities.
Market Research
Problem Discovery
Through surveys, interviews, and market analysis, key challenges were identified and faced by mixology enthusiasts, including the lack of a centralized recipe database, limited customization options, and accessibility issues.
Research Summary
The research findings revealed a strong demand for a user-friendly mixology app that offered diverse recipes, customization features, and accessibility considerations. Users expressed frustration with cluttered interfaces and a desire for a clean, intuitive design that is easy to navigate.
User Pain Points
1. Limited Recipe Options
Users struggled to find a wide range of cocktail recipes in a single app, often resorting to multiple sources for recipe discovery.
3. Accessibility Challenges
Many users encountered accessibility barriers in existing apps, such as small text sizes, insufficient color contrast, and complex navigation structures.
2. Lack of customization
Existing apps provided limited options for customizing recipes, restricting users' ability to tailor cocktails to their taste preferences.
About the design
The Mixology mobile app features an extensive collection of cocktail recipes in a visually appealing and organized manner. Users can easily search for recipes by name, category, or ingredients, with filters and sorting options available for enhanced convenience.
Around the world: The app encourages users to explore cocktails from different cultures by showcasing a curated selection of international cocktails, accompanied by informative descriptions and historical context, enriching the user's mixology journey.
Favorites: The app's favorites feature enables users to save their preferred recipes for quick access and reference. Users can easily add or remove recipes from their favorites list with a simple tap, facilitating personalized curation and organization of content.
My Notes: The app has this feature so you can add custom preparation notes or tweaks to cocktails. This enables users to personalize recipes further by recording their own observations, modifications, or recommendations, facilitating experimentation & customization according to individual preferences.
Create: The app has a custom cocktail creation feature that offers users a seamless and intuitive toolset for crafting their own signature cocktails. Users can select from a diverse range of ingredients, adjust quantities, and experiment with flavors to create their own concoctions.
Tips: The app offers valuable tips, tricks, and guidance on cocktail preparation techniques, so users can access expert insights and practical advice to enhance their cocktail crafting proficiency and creativity.
Final Design
